Salvador Orara

Updates, Events, & Projects for 2024

Here's an ongoing list of updates for 2024 featuring teaching appointments, visitations, invited presentations, and writing projects.

Visiting Professional Mentor
User Experience Design Program
Savannah College of Art & Design
Atlanta, GA
Spring 2024

Adjunct Assistant Professor
Graphic Design, Extended Reality
Pacific Northwest College of Art, Willamette University
Portland, OR
Fall 2024

Plenary Speaker
Education Track, ASME, IMECE '24
Portland, OR
Fall 2024

Contributing Author
Rethinking Higher Education Through the Experiences, Insights, and Strengths of First-Generation College Students
Routledge
Winter 2024

Case Studies

These selected case studies reflect my experiences as a design educator, design strategist, product manager, and creative technologist. They include contexts such as higher education, the automotive industry, mobile application startups, and web applications. Examples might include student outcomes, user research setups, walls of Post-It notes, wireframes, prototypes, product requirement documents (PRD), press release / frequently asked questions (PR/FAQs), videos, concept diagrams, and more.

Teaching Design-Driven Innovation
University of Portland

Innovation Professor of Practice & Director of Innovation

This case study focuses on the design and implementation of a university-wide academic minor focused on design-driven innovation for non-design students. The study uncovers the journey of developing the conceptual foundations of the program, marketing materials designed to promote the program, and the outcomes created by students.

Keywords: #education #teaching-design #teaching-innovation #mindsetb4craft

Designing Luxury In-Vehicle Infotainment
Jaguar Land Rover

Lead User Experience Strategist & Product Owner

Navigating the political environment of a luxury automotive manufacturer with user experience design, futures research, and design strategy. This case study unpacks the challenges of designing and communicating future in-vehicle infotainment experiences throughout a global organization. Emphasis is placed on demonstrating the application of different methods and approaches to exemplify the power of design as a strategic force in product innovation and decision-making.

Keywords: #ux-ui-design #user-research #strategy #product-management #futures #design-fiction

Designing a Music Messaging Mobile Application
Beatshare, Inc.

Principal Product Designer (Founding Shareholder)

This case study explores the entrepreneurial journey of launching a social media application. It focuses on the design of a bespoke user interface that allows users to easily edit and share snippets of songs with their friends as messages. The case study also includes designing the visual brand package utilized for seed-stage funding.

Keywords: #start-up-designer #entrepreneurship #ui-design #visual-brand-design

A few of my past clients & collaborations

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Currently in Portland, Oregon